What is the exam-ready answer?
| Official syllabus topic | Do-Not-Call, Social Media, Internet Advertising, and Communication |
|---|---|
| Official PSI area | Practice of Real Estate |
| Published area weight | 12% of the 100-question national portion |
| Exam portion | National salesperson portion |
| Source edition | PSI Georgia Candidate Information Bulletin dated July 1, 2026 |
The Rule
PSI publishes the weight for the complete content area, not a fixed question count for this lesson. Learn the rule well enough to apply it when PSI changes names, numbers, or parties in a new scenario.
The lesson
These ideas work together. On the exam, the wrong answers usually describe a nearby concept, so learn where each one stops.
Do-not-call process
Before covered outbound calls, use the required national and company-specific suppression process, observe permitted calling times and identification rules, and document any exemption or established business relationship. A consumer's direct do-not-call request overrides continued solicitation.
Calls, texts, and consent
Automated or prerecorded communications and marketing texts can trigger separate consent requirements. A purchased lead is not proof that the consumer gave the specific consent required to the calling party.
Digital advertising
Listings, reels, stories, posts, influencer content, landing pages, and retargeting must be accurate, non-discriminatory, authorized, current, and labeled with brokerage identity as required.
Records and security
Keep consent source, date, disclosure language, suppression checks, creative versions, approval, audience settings, and opt-out history. Protect lead data from unauthorized access or reuse.
Decision rule
Georgia-specific distinction
Worked example
Scenario. A vendor sells a list marked 'interested in homes,' but supplies no record of consent to automated texts from the brokerage.
Reason it through. General interest or vendor consent is not automatically the specific documented consent required for the brokerage's channel and message.
Answer. Do not launch automated marketing until compliance review verifies lawful consent and suppression requirements.
Common exam traps
- Treating purchased leads as consent
- Ignoring company-specific opt-outs
- Hiding brokerage identity on social media
- Leaving sold listings advertised as available
Original practice questions with detailed explanations
These questions were written for instruction and mapped to the current outline. They are not copied from PSI or any live examination. Choose an answer before opening the explanation.
Question 1Last month a homeowner told the brokerage to stop calling. An agent at the firm now wants to call the homeowner with a market update. What should happen?
- A. Call once, since a market update is not a sales call
- B. Call, since the number is not on the national registry
- C. Do not call, since the firm must honor the request
- D. Send a text instead, since the request covered calls
Show answer and explanation →
Answer: C. Do not call, since the firm must honor the request
A consumer's direct do-not-call request to the company overrides further solicitation, whatever the national registry shows. The registry answer looks plausible, but a company-specific request stands on its own and must be recorded and honored.
Question 2An agent posts a listing video on a personal Instagram account. Which statement is correct?
- A. The post is advertising subject to Commission rules
- B. Only paid, boosted posts count as advertising
- C. Personal accounts fall outside Commission rules
- D. Videos are exempt once the seller approves them
Show answer and explanation →
Answer: A. The post is advertising subject to Commission rules
Georgia Commission advertising rules apply to internet and social media marketing by licensees, so the post must be accurate and display the required firm information. The boosted-post option reflects a common myth that only paid placement counts as advertising.
Question 3An agent buys a list of leads from a website and plans to send automated marketing texts. What should the agent verify first?
- A. That the leads were collected within the past year
- B. That each consumer consented to texts from this sender
- C. That the list vendor holds a Georgia license
- D. That the texts show the broker's phone number
Show answer and explanation →
Answer: B. That each consumer consented to texts from this sender
Automated calls and marketing texts can require specific consent, and a purchased lead does not prove the consumer agreed to hear from this sender on this channel. The age of the leads feels relevant, but a fresh lead is no more proof of consent than an old one.
Ready to move on?
You are ready for the next lesson when all of these are true.
- Explain Do-Not-Call, Social Media, Internet Advertising, and Communication in one clear answer without notes.
- Separate Do-not-call process from Calls, texts, and consent using a fresh example.
- Apply the decision rule to a new fact pattern and name the fact that controls the result.
- State the Georgia-specific point or explain why the national rule applies unchanged.
- Answer every practice question and explain the rule each rejected option misapplies.
- Revisit this topic later in mixed practice without category labels.
Recommended next lesson
Continue with Confidential Information, Privacy, and Transaction Funds. Confidential Information, Privacy, and Transaction Funds builds on the consent and lead records you just learned to keep, adding how to protect a client's bargaining limits, earnest money and wire instructions.
Return to the Practice of Real Estate hub to see every official branch and the complete lesson sequence for this content area.